The Latest News From Melon Local
Stay in the know with the latest news in digital marketing, best practices and updates from Melon Local.
Website Traffic but No Leads? Here’s what’s going on
If your website traffic is going up but calls, form fills, or bookings aren’t following, you’re not alone. This is one of the most common frustrations we hear from local service businesses. And it’s usually extra confusing because on the surface, it feels like things should be working. People are
How Customer Reviews Impact Your Business
Chances are, you’ve likely browsed reviews before making a purchase or visiting a new place. Why risk having a bad meal when you can predict the quality with assistance from hundreds of reviews? And you’re not alone. A reported 70% of consumers reference multiple review sites when choosing a local business to patronize. As a local agency, it’s critical that you make review management a part of your insurance marketing
How to Generate Quality Leads: Digital Marketing for Insurance Agents
Ready to get more leads on the line? It’s time to cast a wider net. Many agents don’t have the luxury of leads being sent straight to their office (unless they’re a client of Melon Local, of course). With a mix of traditional and digital marketing for insurance agents, you can begin generating a higher volume of quality leads interested in your agency’s services. Not sure where to start? Below
Does Your Agency Need Insurance Advertising?
So, you’re looking to grow your insurance agency. You’ve spent hours on Google looking for ways to find new customers. During your research, you’ve likely come across the concept of online advertising more than once. You may be thinking, “Do I really need insurance advertising? Can this strategy work for my industry?” In a word: yes. The Benefits of Insurance Advertising Digital advertising, also known as SEM or search engine
Latest Blog Posts
How Customer Reviews Impact Your Business
Chances are, you’ve likely browsed reviews before making a purchase or visiting a new place. Why risk having a bad meal when you can predict the quality with assistance from hundreds of reviews? And you’re not alone. A reported 70% of consumers reference multiple review sites when choosing a local business to patronize. As a local agency, it’s critical that you make review management a part of your insurance marketing
How to Generate Quality Leads: Digital Marketing for Insurance Agents
Ready to get more leads on the line? It’s time to cast a wider net. Many agents don’t have the luxury of leads being sent straight to their office (unless they’re a client of Melon Local, of course). With a mix of traditional and digital marketing for insurance agents, you can begin generating a higher volume of quality leads interested in your agency’s services. Not sure where to start? Below
Does Your Agency Need Insurance Advertising?
So, you’re looking to grow your insurance agency. You’ve spent hours on Google looking for ways to find new customers. During your research, you’ve likely come across the concept of online advertising more than once. You may be thinking, “Do I really need insurance advertising? Can this strategy work for my industry?” In a word: yes. The Benefits of Insurance Advertising Digital advertising, also known as SEM or search engine
