Looking for insurance marketing expertise? Melon delivers.

Some lessons are better learned from the experts themselves. Melon Local leans on a valuable group of insurance marketing mentors to continually deliver resources that are truly helpful to local insurance agents like you.

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How to turn leads into customers.

Get the playbook on a six-step process for following up on internet leads. From the initial call to the last attempts, this guide provides the best framework for agents to convert those notoriously challenging internet clientele.


How to write an employee handbook.

Set expectations, outline policies, and define legalities with an employee handbook specific to your agency. Stumped on where to start? Use our sample handbook as a guide to help you develop your own.

Front cover for the Employee Bonus Programs Guide

How to develop a bonus program.

Motivate your team to be the best they can be by using this guide to develop a transparent bonus program with goals for every go-getter at your agency.