4 Do’s and Don’ts of Organic Search Optimization
Did you know that the number one organic search result at the top of a page is 10 times more ...
Read MoreMarketing Tips
Marketing Tips
Ranking Factors on Google’s Local Map Pack
Ever searched for a nearby business on Google and seen a map with highlighted results at the top? That’s the ...
Play Video
Photo Best Practices for Google Business Profile
A picture can really be worth a thousand words, especially when it comes to the photos you choose to upload ...
Read More
10 Strategies for Higher Performing Google Ads
In the fiercely competitive digital insurance marketing space, the secret to making your Google ads stand out isn’t just a ...
Read More
Gemini vs. ChatGPT: Which AI Program is Better?
The tech world witnessed an “artificial intelligence (AI) spring” in 2023 with the rise of OpenAI’s ChatGPT-3.5 and ChatGPT-4. Amid ...
Play Video
6 Ways to Leverage Community Involvement for Backlinks
In the competitive world of insurance, fostering connections within your community goes beyond handshakes or sponsoring local sports teams. Picture ...
Read More
How Melon Local Leverages Artificial Intelligence
If you’ve sat through a sales demo with an insurance marketing agency in the past year, you might have listened ...
Read More
Why You Shouldn’t Google Your Own Business
In the insurance marketing world, your Google ranking often plays a crucial role in prospective customers choosing between you and ...
Play Video
Insurance Marketing Trends for 2024
From Mother Nature doing her thing to the rise of insurtech companies, 2023 proved to be a unique and challenging ...
Read More