Blog | Insurance Agent Marketing Insights

What Makes a Good Advertisement?

We’re surrounded with advertising every day. Between logos on t-shirts, social media ads, and mailers from our favorite fast-food chains, ...

How to Get Customers to Fall for Your Agency

Marketing is a little like dating. The goal is to attract new leads in hopes that the connection turns into ...

What are Keywords and Why do They Matter?

If you’ve looked up how to improve your Google ranking, how to market locally, or how to attract more leads ...

Insurance Marketing Trends for 2021

Marketing is anything but static. The way people consume information changes, technology becomes more advanced, and algorithms become more intuitive. ...

Interview with an Agent: Caitlyn Garlock Knows Insurance

Though it’s been less than a decade since she graduated college, you could say Caitlyn Garlock has been in the ...

3 Ways to Stand Out with Insurance Agency Marketing

You know your insurance agency is better than the one down the street, but it’s important your potential customers know ...

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SEO Basics for Insurance Marketing Strategies

Search engine optimization, better known as SEO, encompasses a variety of strategies that aim to improve a webpage or website’s ...

3 Ways to Increase Customer Retention

While generating new customers is an essential part of growing your agency, it’s equally as important to care for your ...

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Four Marketing Mistakes You May be Making

Digital marketing for insurance companies can be difficult in an ever-changing online landscape. Consumers’ needs change, new platforms appear, and ...