Blog | Insurance Agent Marketing Insights

How Google’s AI Overviews Are Affecting SEO

Artificial intelligence (AI) isn’t just changing how businesses create content — it’s changing how their customers find them. Depending on ...

This time, we’re flipping the script. Meet Matt McCracken — Melon Local’s Director of Marketing and the usual mastermind behind ...

Chances are, you’ve probably noticed these at the top of your search results — those clean, professional-looking boxes showing nearby ...

You’ve got a live transfer call to your agency — the lead is hot, the intent is high and your ...

At Melon Local, we’re not ones for a “set it and forget” type of approach to digital marketing — and ...

A strong brand isn’t built through just a single ad or phone call. It’s built across every step of the ...

You won’t often catch Aaron Chu in front of the camera — and honestly, he prefers it that way. However, ...

Google recently changed its rules on how many ads a business can show on a single search results page — ...

If you’ve ever opened Instagram and thought, “Why isn’t this getting more traction?” — you’re not alone! Social media changes ...