September 9, 2022 - From earning our Google Premier Partner status in early 2022 to increasing the number of our clients from 200 to 1,500 over a two-year period, we owe the majority of our success to creating a positive environment inside and outside our office!
“Our culture is what has set Melon Local apart during and after the Covid remote work era,” says our CEO Whitney Green. “I have always been passionate about in-office work and collaboration – it’s how we’ve built a tight-knit team in a fun and positive environment that people are excited to be a part of.”
At Melon Local, we live by several core values on a daily basis, such as always delivering ‘wow’ and measurable results, creating fruitful partnerships, treating everyone with respect, and facilitating a work environment that emphasizes overcommunication.
Our Commitment to a Positive Workplace
Our office promotes a positive workplace by celebrating every win, no matter how big (in fact, it’s even one of our core values!)
Not only does keeping a positive work culture benefit our employees, it benefits our clients as well! According to a Gallup report, employees who are engaged with their company are more likely to improve customer relationships.
We regularly give shoutouts in our work chat groups and team meetings to highlight individual accomplishments, including five-star reviews, new client upgrades, and meeting our company’s sales goals.
To encourage our positive atmosphere, we have a “slice of nice” board where our team members can praise their peers for inspiring and thoughtful actions. In addition, we have monthly birthday and “Melonversary” celebrations and make sure to recognize individual team members and departments for their hard work on all our social media channels.
As for our leadership team, their doors are always open — figuratively and literally — for any of our team members to stop by and express any ideas for suggestions for improvements and suggestions for our office!
Taking Pride in Diversity and Inclusion
When Melon Local was formed nearly three years ago, it was envisioned as an open marketplace of ideas and personal expression.
We value diversity in our Melon Patch as it’s in the best interest for our office and our clients. Research has shown that gender-diverse companies are 15 percent more likely to outperform their peers and ethnically-diverse companies are 35 percent more likely to do the same.
We are especially proud of being a woman-powered business. Not only do we have two females in our C-suite, but 54 percent of our 24 leadership positions are held by women. Furthermore, over half of our team is women. Our office is also a safe and accepting work environment for those who are a part of our LGBTQ+ and immigrant communities.
While we always take one’s professional experience into consideration during our hiring process, we believe we can teach anyone how to do their job if they have the right attitude and values. Though a number of our team members joined our office with little to no digital marketing experience, they are some of our most successful team members because we gave them the training and resources to grow.
Maintaining a Presence in Our Community
From commissioning local artists to paint murals in our office to raising money for charities, we are passionate about giving back to our Las Vegas community.
Not only does it feel good to give back to our city, but company volunteering efforts can also increase employee engagement and sense of belonging by 71 percent.
In particular, we have a close relationship with and often help raise money for our neighbors at Pawtastic Friends — a local non-profit that helps houseless dogs find their forever homes. We have also participated in and raised money for Light the Night in support of the Leukemia and Lymphoma Society.
Our work hasn’t gone unnoticed in our city, and we are currently maintaining close ties with our business community as members of the Las Vegas and Henderson Chambers of Commerce. We will always strive to be a reflection of our country’s diverse background and grow within our community.
If you’d like to learn more about our positive approach to digital marketing, schedule a demo with us today!