4 Melon Local Perspectives on brightonSEO & HeroConf

Unless you live under a rock, you know AI is changing everything in the digital marketing space. But when we sent several of our team members to brightonSEO & HeroConf San Diego, it wasn’t just another convention filled with the typical cliche talking points about how AI is changing everything. Instead, our team walked away […]
How to Write Better AI Prompts with the GREEN Framework

Artificial intelligence has changed the way businesses create content, brainstorm ideas and solve problems. With nearly 75 percent of companies adopting AI for at least one business function, its use will inevitably increase over time. But here’s something many people overlook: the quality of AI’s output depends on the quality of your input. Two people […]
What to Know About ChatGPT’s New Browser Atlas

We’re walking into a new type of internet where people don’t “search” first — they ask first. Instead of treating AI like a separate tool you open in another tab, ChatGPT’s Atlas browser brings it right into the browsing experience. Since launching on October 21, 2025, it’s offered consumers an alternative to traditional search giants […]
Beyond Keywords: How ChatGPT-5 Redefines Search

OpenAI’s recent launch of ChatGPT-5 marks a significant shift in online search behavior. Even this blog’s feature image was created using ChatGPT-5 — a fitting example of how AI is no longer just a tool we talk about, but one we actively use to create and communicate. Originally kicking off the AI revolution with its […]
How Google’s AI Overviews Are Affecting SEO

Artificial intelligence (AI) isn’t just changing how businesses create content — it’s changing how their customers find them. Depending on the search, Google may now present an AI Overview at the top of your organic results — and sometimes above or below paid ads. This new feature provides AI-generated summaries based on your search results. […]