Marketing Tips | Melon Local

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What is the Google Algorithm, Anyway?

Our Las Vegas roots tell us it’d be a smart bet to put money on where your insurance agency’s clients ...

Spring Cleaning for Your Marketing Campaigns

It’s official! We’re now in Q2 of 2021. Where has the time gone?! Now that quarter one is behind us, ...

5 Business Tips for New Insurance Agents

Our expertise may be in digital marketing for insurance agents, but we know there’s more to building your business than ...

How to Optimize Local Directory Listings

Online local directory listings are essentially an advanced, tech-age version of the Yellow Pages. These websites help people find business ...

What Makes a Good Advertisement?

We’re surrounded with advertising every day. Between logos on t-shirts, social media ads, and mailers from our favorite fast-food chains, ...

How to Get Customers to Fall for Your Agency

Marketing is a little like dating. The goal is to attract new leads in hopes that the connection turns into ...

What are Keywords and Why do They Matter?

If you’ve looked up how to improve your Google ranking, how to market locally, or how to attract more leads ...

Insurance Marketing Trends for 2021

Marketing is anything but static. The way people consume information changes, technology becomes more advanced, and algorithms become more intuitive. ...

3 Ways to Stand Out with Insurance Agency Marketing

You know your insurance agency is better than the one down the street, but it’s important your potential customers know ...