Hey, we’re Melon Local. We’re an insurance marketing agency that specializes in lead generation for local agents. Our goal is to help you grow your agency by supplying you with fresh, quality leads hot off the internet. If you haven’t worked with an insurance marketing agency before, you might be thinking, “Okay, so how exactly do you do that?” Well, we’re going to answer that and other questions you might have as you’re exploring Melon Local’s services.
“How do you generate leads?”
We’ve identified the best marketing strategies to help local insurance agents grow their businesses. This includes local SEO (search engine optimization), targeted paid advertising, and reputation management services. Let’s break this down a little further.
- Local Search – Optimize your web presence with keyword-optimized webpages, fresh content, social profile enhancement, and local business directory listings. This strategy aims to earn you more web traffic over time by increasing your office’s searchability and visibility online.
- Paid Advertising – We’ll identify your target customers and serve them online ads when and where they’re searching online.
- Reputation Management – Keep up with your online reputation with notifications each time you receive a review. Plus, when a review is positive, we’ll leave on-brand responses on your behalf. You’d be surprised at the number of potential customers that read reviews and company’s responses before making a purchase!
“How do I know if it’s working?”
Easy: we’ll tell you. At Melon Local, we’re all about transparency. While we may be the ones running your marketing campaigns, we want you to be involved in the process. So, we give you access to a real-time online dashboard that provides you with up-to-date data on the key performance indicators you care about most. Plus, we’ll compile this information into a monthly report so you can view our progress from month to month. We’ll also schedule a call with you to go over each report in detail and answer all of your questions.
“Do you offer different packages?”
We sure do. We have four different packages to choose from. We have two “Start” packages, one focusing on SEO and one on advertising. We also have two packages that combine both SEO and advertising services. A fan-favorite is the Grow package, which includes services like Google Ads management, local listings management, and local SEO. Larger agencies tend to opt for the Pro package instead. To find out which one is right for you, reach out to our team.
“How long will it take to see results?”
It depends. SEO is what we like to call a long-term strategy. While it may not cause your leads to spike immediately, it is a durable marketing strategy that helps you gain visibility over time. Once you’ve gained online traction, that momentum tends to build upon itself. Advertising, on the other hand, will yield results more quickly. You may notice a jump in valuable leads right away! However, once you stop advertising, you’ll lose that stream of leads. The answer? Keep up on both!
“What makes Melon Local the best insurance marketing agency?”
At Melon Local, we’re dedicated to providing the best insurance marketing services to our clients. We keep up to date on the latest in digital marketing to ensure that we’re always using best practices to grow your agency. We also focus on transparency and customer service. We know that while marketing is our thing, it may not be yours. In fact, that’s probably why you’re trusting us with your marketing campaigns! So, we make things easy on you by providing you with the data and resources you need to feel good about our performance. Our team is also available to chat any time.
Get to Know Melon Local
While we hope we answered many of your questions, we’d love the opportunity to give you more information about our insurance marketing services. Schedule a demo to learn exactly what Melon Local can do for your business.