You run the best insurance agency in town. Let’s make sure the town knows it.
Let’s get the buzz going. Request a demo.
Your new customers are just around the corner.
And they’re waiting to be wooed. We specialize in helping insurance agencies like yours reach their target customers with localized marketing strategies designed to generate more traffic and bring business to your door. So, how do we do it?
- Visibility - Our methods boost your online visibility, giving your business invaluable exposure to valuable potential customers.
- Strategy - Proven, localized marketing strategies generate traffic and drive warm leads to your website where you can seal the deal.
- Quality - By narrowing our focus to your target customer profiles, we can improve the quality of leads you’re receiving online.
- Accountability - Customer service counts! We create user-friendly monthly reports to show you exactly how well we’re working.
Fresh, local insurance leads delivered daily.
We’ve streamlined the local digital marketing process so you don’t have to. Our approach is a blend of highly targeted ad placement and organic online growth, ensuring the highest quality lead flow from multiple sources.
Local Paid Search
All things digital advertising including pay-per-click text and display ads, plus audience-appropriate social advertising. We learn the what, when, and where of your audience’s online behavior in your market so we can optimize your visibility.
Organic Search Optimization
Your online presence is not meant to be static. We’ll get you listed in the top business directories and generate fresh, keyword-driven content to boost your web presence for your target market. When potential customers search for local insurance, they’ll find you first.
Reputation Management
It’s important to maintain a healthy online reputation full of happy customer feedback because potential customers will do their homework! We’ll make sure your rep is protected on Yelp, Google Business and others.
It's all about getting to the customer first.
No matter what your local marketing goals are, we have a solution that can help you reach them. Choose the package that best fits the needs of your insurance agency.
Start Organic
(Organic Search Optimization)
What's included:
- Up to 90 Business Directory Listings
- Up to 300 Additional Publishers with Aggregators
- Local Search Content Direction
- Google Business Profile Management
- Google Business Profile Posting
- Review & Reputation Management
- Real-Time Stats Dashboard
- Monthly Reports & Reviews
- Dedicated Client Success Manager
Start Ads
(Paid Search)
What's included:
- Google Ads Management (ad spend not included)
- Click Fraud & Spam Protection
- Real-Time Stats Dashboard
- Monthly Reports & Reviews
- Dedicated Client Success Manager
Grow
(Best of Both)
What's included:
- Google Ads Management (ad spend not included)
- Microsoft (Bing) Ads Management (ad spend not included)
- Click Fraud & Spam Protection
- Up to 90 Business Directory Listings
- Up to 300 Additional Publishers with Aggregators
- Local Search Content Direction
- Google Business Profile Management
- Google Business Profile Posting
- Review & Reputation Management
- Real-Time Stats Dashboard
- Monthly Reports & Reviews
- Dedicated Client Success Manager
Social Media
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What's included:
- 8 Standard Posts, 1 Personalized Post with Your Headshot & 1 Premium Post with Your Image or Video
- Posting on Facebook, Instagram & LinkedIn
- Branding & Content Compliant with Your Company
- Campaign Reports & Success Tracking
- Facebook Boosting Available (additional spend required)
- Dedicated Social Success Team
FAQ
We welcome your questions, and hopefully we’ve already answered a few, below.
What results can I expect?
Let us start by saying: you will get results, and you’ll get results you’re happy with. That said, the way to get more of those results is to put more money behind your successful campaigns. It’s a simple numbers game we would be happy to talk through with you.
How do I choose the right plan?
Choosing the right plan is simply based on the features and ad spend you’re comfortable with. The more you spend, the higher the number of results (leads) you can expect. If you’re unsure, you can always choose to Start small and Grow. If you’d like, a Melon Local Business Development Manager can discuss with you the starting point that makes the most sense.
How do you show results?
We have a simple, real-time dashboard that you can easily log in to and see your results, along with a monthly recap of clicks, conversions and acquisition costs. Really, it’s that easy.
Can I customize my plan?
Yes, we offer a la carte options for Facebook and Instagram Ads, Microsoft Ads, Multiple Locations and more. We also offer Google Ads Management or Organic Search Optimization plans for those agents just starting in digital marketing. We’re here to make your marketing work for you.
Is there a contract?
No, not a fan. We don't use contracts because we believe in results. Results are what keep our valued clients coming back.
Can I change plans at any time?
Yes, with a simple phone call. As long as you’re willing to put up with some friendly banter from your Melon Local Client Success Manager.
Does my monthly fee include ad spend?
No, it does not, your ad spend is separate from your monthly fee. The monthly fee includes creation of your ads, campaign implementation, and continual monitoring and tweaking of your top-performing campaigns. It also gives you access to your dedicated Melon Local Client Success Manager.
Who is my point of contact?
Your point of contact is your dedicated Melon Local Client Success Manager. This individual will be your go-to for all things having to do with your account and your ad spend. The best part? You can expect a refreshingly amazing customer service experience – one with complete transparency on your accounts and most importantly, your results.